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To showcase the evolving cinematic talents of the She Died team, an unprecedented PR move, the "Pick Mick for the Rambo Prequel" campaign was devised. An original movie trailer (“John J. Rambo”) was produced starring Mickey Cardoni as young Rambo. The trailer features Cardoni's vision of a prequel with explosive action sequences and stunt work. This ultimate audition tape has been viewed by thousands worldwide, and has sparked heated debate among Stallone fans everywhere.